Cedar Stationery

EXECUTIVE SUMMARY
The trading sector has undergone rapid growth over the least decade this has mainly been due to the improvement in the country economical * hence bring opportunities to the market.
We are on the brink of penetrating in to a competitive market in a rapidly growing industry. The current trend towards an increase need of such products and services presents an opportunity for Cedar stationery supplies. Success exists because of the huge increases in demand of these products and services will be offering to the public.
OBJECTIVES
Our business strategy will revolve around the need to provide quality products and services to our various target customers, in the process fully satisfying their needs. This shall be achieved be professional team in place. To be the highly rated ...suppliers of stationery and office equipments in Zambia
With time our marketing campaigns will increase the awareness of our services in the various market segments we are targeting.
We also intend to have a well designed brochures and other promotional material that will enable clients to have an understanding of the products and services we offering.

KEY TO SUCCESS
The key to Cedar stationery supplier's success will undoubtedly be effective market segmentation through identification of several markets and implementation of *g these lining the company intends to implement advertising, personal selling and direct marketing strategies to the target markets.
The staff is key to develop, organize and insures we reach our intended market growth. And we will be delivering product upon orders for our clients. With a highly motavited staff that ensures customers needs are meet in time per request.
MISSION STATEMENT
To provide sustainable services and products in an environmental friendly market through our highly motivated staff.

VISION



COMPANY OWNERSHIP
Cedar stationery suppliers it's a partnership company which is owned by Zambian youths who have identified the needs of the public and they eager to provide the public with opportunity to experience affordable service and products.
The company is owned by four youths namely:
1. WINSTON O.TEMBO
2. JEFF H.CHIILA
3. MISHYESK MWAMI
1. JACOB H. CHJIILA


COMPANY HISTORY
Cedar stationery suppliers is owned by Zambian youths .The Company was incorporated with patents and companies Registry certificate No.161467 in September 2009 and is also registered with tender board No.............. And Zambia revenue Authority for tax purposes TP No.3000001283703 and *ANY LOCATIONS
Cedar stationery suppliers is located at plot no.1977 Kalomo Road ,Chilenje south which is currently serving as the head office of the company with intentions to move to central business within town (Lusaka).

REQUESTED FACILITY
AMOUNT ZMK K 110,000,000.00
TPYE OF FACILITY: WORKING CAPITAL
Purpose and tenor: the purpose of the loan is to finance the rented building (shop) and acquisition of the initial sets of products rang .The proposed tenor of the loan is two (2) years

PRODUCTS AND SERVICES
PRODUCTS AND SERVICES DESCRIPTION
Cedar stationery strives to be the leading supplier of stationery and office equipment. In its many ways of capturing the market share, us we will deliver to the customer's expectations our products and services include the following:

STATIONERY SECTION
? All sorts of toner cartridges
? Ink cartridges
? Bond paper
? All sizes of exercisers books
? All size of envelopes
? Markers,-pen, tipe-x, high lighters
? Diaries
? Writing pads
? White boards
? Box files
? Folders
OFFICE EQUIPMENT SECTION
? Modern computers
? Hp Lap tops
? Dell laptop
? Toshiba laptops
? Photocopying machines
? Printers
? Scanner
? Office tables
? Office chairs
? Computer accessories


OTHER SERVICES
INCLUDES:
? Networking
? Computer repairs and upgrading
? Wed designing
All these are our products and services description which we offer to the general public. These products are highly used by the private and public institutions, companies and individuals as our target market.
COMPETITIVE COMPARISON
Cedar stationery with its small working capital is gradually increasing its market share. Which is highly dominated by Stationery World, Nkwazi stationery, Book Hut, Penmark, Hamstrade and Computer express and many more companies that deal in stationery and office equipment that control the lager market.
Our location puts us on the less advantages to the others competitive hence the need for the business to move central business centre.
We are determined to offer high quality of service with a dedicated team to ensure that our customers receives the products and services on time upon orders .With intend capital we will be controlling part of the huge market * will ensure to market our products and service as to the market and have better position in the market. In enforcing our strategy, we will work on retail and supply sales to have quick returns and enable to meet the market demand and capture all sector controlled by the major stationery suppliers such as stationery world, Book Hut, Nkwazi stationery, Hamstrade Read more